Inspired by Virginia Woolf’s, "A Room of One’s Own" this campaign transforms the bedroom into a hybrid space—part personal sanctuary, part gallery—for overlooked and discarded student artwork, mostly made by women. It reclaims value through feminist collecting and questions what deserves to be seen.
Using visual motifs like quilts, pixels, and squares, the design links memory, digital rediscovery, and the building blocks of archives and rooms. A recurring image of a mysterious 1970s sculpture—possibly by Betye Saar—echoes themes of forgotten labor, Black womanhood, and artistic erasure.
Street Posters
Street Posters
Downtown Canvas Billboard
Downtown Canvas Billboard
Flag Banners
Flag Banners
Tickets
Tickets
Tickets
Tickets
T-Shirt
T-Shirt
Canvas Tote Bag
Canvas Tote Bag
Exhibition Guide
Exhibition Guide
First Floor
First Floor
Second Floor - Gallery
Second Floor - Gallery
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